Selling Delta Dental to Small Businesses - Delta Dental Insurance for Brokers

Selling Delta Dental to small businesses

Keep your clients satisfied

Our Small Business Program makes it easy to offer your clients a plan they'll love. Our competitive portfolio, top-notch service and stable rates will keep your clients smiling. 

Competitive product portfolio

The Small Business Program product portfolio features our most popular plan designs, with a wide range of designs and options to fit the needs and budget of any client.

Choices in premium contribution, benefit levels and attractive features make it easy for you to recommend the right solution to help your clients reach their benefit goals.

Reasonable rates

When you quote Delta Dental’s Small Business Program dental plans, you and your clients can feel confident in the price!

That’s because we work hard to keep our rates reasonable. Our easy-to-choose plans are affordable for small businesses and their employees. And our rates reflect the true cost of the plan — no hidden fees or set-up charges.

Top-notch customer service

It’s simple: happy clients = less noise for you.

Our Small Business Program dental plans are backed by the same great customer service, savings and leading dentist networks that nearly 37 million people¹ trust their smiles to.

Specialized third-party administrators (TPAs) service our small group plans to ensure your clients have a seamless customer experience.

Resources to help you sell to small businesses

You’ve got useful tools and a team of Delta Dental small business experts in your corner, ready to help you sell.

Reach out to your General Agent or Delta Dental sales representative to get a quote today. Just tell us the following, and we’ll take it from there:

• Business name
• ZIP code
• County
• SIC code
• Number of eligible employees
• Employer’s dental contribution
• Whether the client has prior comprehensive coverage

You can send your clients to the small business section of our website to learn more about our plan offerings. You can also ask your General Agent or Delta Dental representative for shareable marketing materials to help you sell our small business dental plans, like this one  .

To get credit for your sales, you must be appointed with Delta Dental. The simplest way to apply for appointment is online. Once you’re registered, you can apply for appointment and update and manage your account preferences. If you need help, reach out to our Producer Services team.

Register for an online account.

The commission structure for selling small business plans is straightforward — you’ll earn 10%² of the premium for all new sales and renewals.


Didn’t find what you were looking for? Check the following for additional information:

Selling plans. 

Contact a General Agent or Delta Dental sales representative.

Commissions or group plan administration. 

Contact the group's TPA.

Looking for individual plans?

Check out our individual brokers page.

Selling to mid-large groups? 

Check out our enterprise brokers page.

Need more support?

Contact us for any questions or help.
8 a.m. - 7 p.m. ET M - F

Or, please visit our Small Business Program administration page here.

  1. Delta Dental Annual Report, Oct. 2019.
  2. 7% for some DeltaCare USA plans in MD and NY.